Everything you need to write about Drift.
Boilerplate, facts, logos and screens. Take what you need without asking — we only ask that the mark is not redrawn.
Boilerplate
Drift is an anonymous messaging app built on the oldest format there is: a message in a bottle. Users write one short message a day, seal it, and release it into a shared ocean, where it drifts for hours or days before a stranger somewhere else in the world finds and opens it. There are no profiles, no followers, no feed and no direct messages — replies travel back the same slow way they came. Drift is free, 18+, and available on iOS and Android.
Short version: Drift is an anonymous message-in-a-bottle app. One message a day, released into a shared ocean, opened by a stranger somewhere in the world.
The mark
Three ripples and a dot: a bottle leaving the water. Keep clear space equal to the height of the largest ring. Never rotate it, recolour it, add a gradient, or set it inside another shape.
Typeface: Archivo, weights 200 to 500. The wordmark is set at 0.52em letterspacing, always uppercase.
Screens
Full-resolution captures, free to crop. Please do not composite them into a device frame that is not an iPhone.
We will talk about moderation, the one-bottle limit, and why there is no feed. Founder interviews and safety-team briefings on request.